The 14 Best Vitamin Brands of 2023: A Dietitian’s Picks

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How we vet brands and products

Healthlineonly shows you brands and products that we stand behind.

Our team thoroughly researches and evaluates the recommendations we make on our site. To establish that the product manufacturers addressed safety and efficacy standards, we:

• Evaluate ingredients and composition:Do they have the potential to cause harm?
• Fact-check all health claims:Do they align with the current body of scientific evidence?
• Assess the brand:Does it operate with integrity and adhere to industry best practices?

We do the research so you can find trusted products for your health and wellness.Read more about our vetting process.Was this helpful?

Finding the best vitamin brands means looking at third-party testing, certifications, ingredients, and brand integrity. We did, and our pick for overall best vitamin brand is Thorne.

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A quick look at the best vitamin brands

• Best overall vitamin brand:Thorne | Skip to review
• Best allergy friendly vitamin brand:Pure Encapsulations | Skip to review
• Best multivitamin brand:Ritual | Skip to review
• Best affordable vitamin brand:NOW | Skip to review
• Best vitamin brand for kids:Llama Naturals | Skip to review
• Best prenatal vitamin brand:FullWell | Skip to review
• Best personalized vitamin brand:HUM Nutrition | Skip to review
• Best brand with daily vitamin packs:Care/of | Skip to review
• Best brand for vegan vitamins:Garden of Life | Skip to review
• Best collagen supplement brand:Vital Proteins | Skip to review
• Best omega-3 vitamins brand:Nordic Naturals | Skip to review
• Best hair, nails, and skin vitamins brand:OLLY | Skip to review
• Best probiotic supplement brand:Culturelle | Skip to review
• Best vitamins brand for athletes:Klean Athlete | Skip to review

If you’re unable to meet your nutritional needs through your diet alone, supplements can be a convenient and effective way to do so.

That said, not all vitamin and mineral supplements are created equal. Some products may contain fillers, additives, and unhealthy ingredients that can do more harm than good when it comes to your health.

It’s important to choose a reputable brand with products that have undergone extensive testing, ideally by a third-party lab, and are sourced from high quality ingredients. Doing so can ensure that you’re getting a supplement that’s pure and potent and that your body can use it efficiently.

Here are the 14 best vitamin brands to help meet your nutritional needs, as well as the criteria we used to choose them.

How we chose the best vitamin brands

When researching the best vitamin brands, we considered the following factors:

• Quality testing: We prioritized brands with products that have undergone testing to ensure purity and potency, ideally by an independent lab.
• Certifications: We looked for brands that offer products with additional certifications, such as NSF Certified Safe for Sport, non-GMO verified, or certified gluten-free or vegan.
• Ingredients: We chose brands that prioritize the use of high quality ingredients and easily absorbed forms of vitamins and minerals. The brands below also avoid or limit the use of artificial flavors, fillers, and preservatives.
• Price: While the products included vary in price, each brand offers supplements that provide a good value.

Additionally, the vitamin brands on our list have been vetted to ensure they align with Healthline’s brand integrity standards and approach to well-being. As part of our vetting process, we made sure each product:

• adheres to allowable health claims and labeling requirements, per Food and Drug Administration (FDA) regulations
• is manufactured in facilities that adhere to Current Good Manufacturing Practice (CGMP) standards established by the FDA
• is produced by a medically credible company that follows ethical, legal, and industry best standards

Healthline’s picks for the best vitamin brands

Best overall vitamin brand

Thorne

• Certifications:Thorne manufacturing facility certified by NSF and TGA, some products NSF Certified for Sport, some products third-party tested for purity and potency
• Products:multivitamins, letter vitamins, minerals, herbs, prental vitamins, probiotics, fish oil and omega-3 supplements, fiber, collagen powders, protein powders, creatine, other specialty supplement formulations

SHOP NOW AT OPTUM STORE

Healthline’s review

Why we chose it: Thorne offers a wide range of supplements and adheres to strict manufacturing standards to ensure quality and label accuracy.

Company details: Thorne is a supplement company that uses high quality ingredients free of contaminants, fillers, and heavy metals.

All Thorne products are manufactured in a facility that’s certified by NSF International and the Therapeutic Goods Administration (TGA), the regulatory body in Australia that’s responsible for assessing the safety of supplements.

According to the company, all products are tested multiple times throughout the manufacturing practice, either in house or by third-party labs, to ensure purity and potency.

Plus, Thorne makes more than 30 products that are NSF Certified Safe for Sport.

Thorne offers a variety of products, including protein powders, multivitamins, probiotics, and fish oils. The company also provides supplements designed to support healthy aging, bone and joint health, immune function, and energy levels.

In fact, Thorne Women’s Multi 50+ was featured as the best multivitamin for women older than 50 years in Healthline’s roundup of the best multivitamins for women’s health.

This product contains several essential nutrients in highly absorbable forms, including magnesium malate, a chelated form of magnesium. Research suggests that, compared with other forms of magnesium, chelated magnesium may be better tolerated and more easily absorbed by the body.

Many supplements from Thorne are vegan and free of gluten, soy, or dairy, although this may depend on the specific product you select.

Pros & cons

• offers a variety of supplements that are NSF Certified Safe for Sport
• products manufactured in third-party certified facilities
• rigorous testing processes to ensure purity and potency
• wide variety of products
• products include highly absorbable nutrient forms

• can be expensive
• some products not suitable for certain dietary restrictions
• some products not tested by third-party labs

• offers a variety of supplements that are NSF Certified Safe for Sport
• products manufactured in third-party certified facilities
• rigorous testing processes to ensure purity and potency
• wide variety of products
• products include highly absorbable nutrient forms

• can be expensive
• some products not suitable for certain dietary restrictions
• some products not tested by third-party labs

Best allergy friendly vitamin brand

Pure Encapsulations

4.8(11.8k+) from Pure Formulas

• Certifications:third-party tested for purity and potency, many products certified gluten-free
• Products:multivitamins, letter vitamins, minerals, herbs, prental vitamins, probiotics, collagen, protein powder, creatine, omega-3s, other specialty supplements

SHOP NOW AT AMAZON

Healthline’s review

Why we chose it: Pure Encapsulations stands out for offering supplements that are certified gluten-free and free of many common allergens.

Company details: Pure Encapsulations is dedicated to providing safe, sustainably sourced supplements formulated to address a long list of health concerns.

All the brand’s products are free of unnecessary fillers and additives, as well as GMOs and many common allergens.

Plus, each supplement undergoes rigorous third-party testing for contaminants and harmful compounds to guarantee safety.

In addition to single nutrient supplements, Pure Encapsulations offers products for digestive health, immune support, brain function, hormone balance, and more.

Finally, many products from Pure Encapsulations are formulated to maximize absorption, such as Curcumin 500 with Bioperine, which features piperine, a substance found in black pepper that can significantly boost the absorption of curcumin in the body.

What our tester says

“I’ve been told by a number of wellness practitioners that Pure Encapsulations is a trusted brand with very simple, high quality ingredients.

“I took a supplement from Pure Encapsulations for a couple of years in response to emotional stress that resulted in minor aching in my kidney/adrenal area.

“I found the product easy to incorporate into my health regimen, easy to take, and felt benefits in the form of reduced stress, fatigue, and aching in my low back.”

— Crystal Hoshaw, Healthline senior associate editor

“I’ve been told by a number of wellness practitioners that Pure Encapsulations is a trusted brand with very simple, high quality ingredients.

“I took a supplement from Pure Encapsulations for a couple of years in response to emotional stress that resulted in minor aching in my kidney/adrenal area.

“I found the product easy to incorporate into my health regimen, easy to take, and felt benefits in the form of reduced stress, fatigue, and aching in my low back.”

— Crystal Hoshaw, Healthline senior associate editor

Pros & cons

• third-party tested for purity and potency
• all products certified gluten-free
• many products free of major allergens
• wide range of products available
• products feature highly absorbable nutrient forms

• can be expensive

• third-party tested for purity and potency
• all products certified gluten-free
• many products free of major allergens
• wide range of products available
• products feature highly absorbable nutrient forms

• can be expensive

Best multivitamin brand

Ritual

• Certifications:non-GMO, most products third-party tested for purity and potency; some also certified by USP or Informed Sport
• Products:multivitamins, prenatal vitamins, postnatal vitamins, kids’ gummy multivitamin, synbiotic, protein powders, skin supplement, sleep supplement
• Discount:Use code HEALTHLINE for 25% off

SHOP NOW AT RITUAL

Healthline’s review

Why we chose it: Ritual offers high quality multivitamins specifically for men, women, and children at every stage of life.

Company details: Ritual specializes in making high quality multivitamins, protein powders, and gut and skin health supplements that are free of artificial colors, flavors, and fillers.

For full transparency, the company provides detailed information on the sourcing of each nutrient, including the supplier and specific form of each micronutrient.

Ritual multivitamins are made without dairy, sugar, nuts, or gluten and are tested by an independent lab to ensure purity and potency.

The multivitamin is also made with delayed-release capsules, which are designed to dissolve in your small intestine rather than your stomach to enhance absorption.

Additionally, it includes specific forms of nutrients that are more effective or readily absorbed, including vitamin D3.

What’s more, Ritual Essential Multivitamin for Women 18+ is USP-verified to ensure purity and potency, and Ritual’s protein powders are Informed Sport Certified, which means they’ve been third-party tested to ensure they’re free of substances banned in competitive sport.

What our tester says

“I was overall impressed by Ritual Essential for Women Multivitamin 18+. The pills were easy to swallow, and, because I don’t eat much fish, I appreciated having a multivitamin that contains omega-3 DHA.”

— Kelli McGrane, MS, RD, nutrition editor II

“I found Ritual’s Essential for Women Prenatal to be a great prenatal option. I appreciated the convenience of the subscription model and found the ingredients to be of higher quality compared to many other more mainstream brands.

“Additionally, while [at the time] it was marketed as having a lemon essence, I found the taste and smell to be quite neutral and not overpowering.”

— Catherine Conelly, Healthline editor II

Read more about our testers’ experiences trying Ritual products in our comprehensive review.

“I was overall impressed by Ritual Essential for Women Multivitamin 18+. The pills were easy to swallow, and, because I don’t eat much fish, I appreciated having a multivitamin that contains omega-3 DHA.”

— Kelli McGrane, MS, RD, nutrition editor II

“I found Ritual’s Essential for Women Prenatal to be a great prenatal option. I appreciated the convenience of the subscription model and found the ingredients to be of higher quality compared to many other more mainstream brands.

“Additionally, while [at the time] it was marketed as having a lemon essence, I found the taste and smell to be quite neutral and not overpowering.”

— Catherine Conelly, Healthline editor II

Read more about our testers’ experiences trying Ritual products in our comprehensive review.

Pros & cons

• some products verified by USP or Informed Sport
• most products third-party tested for purity and potency
• detailed information on ingredient sourcing
• products formulated for specific sexes and stages of life
• vegan-friendly products

• limited supplement options
• can be expensive
• multivitamins are less comprehensive than many similar products

• some products verified by USP or Informed Sport
• most products third-party tested for purity and potency
• detailed information on ingredient sourcing
• products formulated for specific sexes and stages of life
• vegan-friendly products

• limited supplement options
• can be expensive
• multivitamins are less comprehensive than many similar products

Best affordable vitamin brand

NOW

• Certifications:UL Solutions-certified, Non-GMO Prject Verified, some products certified organic or gluten-free, some products Informed Sport certified
• Products:multivitamins, letter vitamins, minerals, herbs, fiber, probiotics, omega-3s, prenatal vitamins, creatine, electrolyte sticks, collagen, protein powders, other specialty supplement formulations

SHOP NOW AT AMAZON

Healthline’s review

Why we chose it: In addition to being one of the most affordable supplement brands, NOW manufactures products in a third-party certified facility.

Company details: NOW is a family-owned company that focuses on producing budget-friendly supplements free of GMOs and artificial ingredients.

The company’s supplements are manufactured in facilities certified by UL Solutions, a third-party company that inspects facilities to ensure that they comply with good manufacturing practices and tests products for label accuracy.

Additionally, each NOW supplement is thoroughly tested in-house for purity and the presence of heavy metals, pesticides, and other contaminants.

NOW also makes 50+ sports supplements that are Informed Sport certified, which means they’ve been tested for the presence of substances that are banned for athletes.

What’s more, NOW regularly conducts research studies to assess the bioavailability of certain products and publishes the results online. Customers can view these on the brand’s website.

A wide range of products is available on the company’s website, including multivitamins, sports supplements, probiotics, herbs, digestive enzymes, and more.

The company also offers a variety of single nutrient supplements, such as NOW Foods Chewable Vitamin D3 5,000 IU, which was selected as one of Healthline’s best vitamin D supplements.

This product contains vitamin D3, which has been shown to be more effective than vitamin D2 at increasing blood levels of vitamin D and improving vitamin D status.

What our tester says

“I was recommended a vitamin B supplement from NOW by a trusted healthcare professional. I found the product to be a good price for the quality of the supplement.

“However, because I was experiencing an unpleasant reflux sensation after taking the supplement, I ultimately switched to a different brand.”

— Crystal Hoshaw, Healthline senior associate editor

“I was recommended a vitamin B supplement from NOW by a trusted healthcare professional. I found the product to be a good price for the quality of the supplement.

“However, because I was experiencing an unpleasant reflux sensation after taking the supplement, I ultimately switched to a different brand.”

— Crystal Hoshaw, Healthline senior associate editor

Pros & cons

• certified by UL Solutions
• affordable products
• extensive selection of supplements
• many products Informed Sport certified

• unclear if all products are third-party tested for purity and potency

• certified by UL Solutions
• affordable products
• extensive selection of supplements
• many products Informed Sport certified

• unclear if all products are third-party tested for purity and potency

Best vitamin brand for kids

Llama Naturals

• Certifications:all products are certified organic and third-party tested for purity and potency
• Products:multivitamins, prebiotics, vitamin D, other specialty supplement formulations

SHOP NOW AT AMAZON

Healthline’s review

Why we chose it: Llama Naturals products are certified organic, free of added sugar, and tested by a third party for label accuracy, making this brand a great option for kids of all ages.

Company details:Llama Naturals offers a selection of flavored gummy vitamins specifically for children, including multivitamins, prebiotics, probiotics, and supplements featuring ingredients like vitamin D.

For example, the brand’s Plant-Based Multivitamin contains a blend of 13 vitamins and phytonutrients, which are naturally flavored and made with real fruit.

As registered dietitian and health coach Brenda Peralta points out, gummy supplements could be a good option for young children who may have trouble taking pills. Just make sure to keep the bottle safely out of reach.

Not only is each supplement from Llama Naturals certified organic, but all products are also plant-based and free of added sugar and artificial ingredients. The label on some products state there is “added sugar from organic fruit.” We’ve reached out to the brand to clarify, but we assume this is from the juice listed on the ingredients list.

According to the company, the gummies are slow-cooked at a low heat to retain their flavor and phytonutrients while increasing absorption.

Furthermore, all products undergo third-party testing to ensure label accuracy and are backed by a money-back guarantee.

Be sure to use products only as directed and talk with your pediatrician before starting supplementation if you have any concerns.

Pros & cons

• all products are third-party tested for purity and potency
• all products certified organic, plant-based, and free of added sugar and artificial ingredients
• gummies made with real fruit and naturally flavored
• relatively affordable and easy to find
• adult supplement formulations also available

• only offers gummy vitamins
• limited variety of supplements

• all products are third-party tested for purity and potency
• all products certified organic, plant-based, and free of added sugar and artificial ingredients
• gummies made with real fruit and naturally flavored
• relatively affordable and easy to find
• adult supplement formulations also available

• only offers gummy vitamins
• limited variety of supplements

Best prenatal vitamin brand

FullWell

• Certifications:third-party tested for purity and potency
• Products:prenatal vitamins, fish oil, fertility supplements, men’s multivitamin, other specialty supplement formulations

SHOP NOW AT FULLWELL

Healthline’s review

Why we chose it: FullWell supplements are produced in a UL Solutions certified facility, batch-tested for quality, and provide comprehensive formulations to support a safe and healthy pregnancy.

Company details:Founded by dietitian and fertility nutrition expert Ayla Barmmer, FullWell specializes in producing prenatal vitamins designed to provide support before, during, and after pregnancy.

Though the brand recently began offering a supplement to promote men’s fertility, a fish oil supplement, and an herbal supplement to promote relaxation, the signature Prenatal Vitamin is still its most popular product.

This supplement provides many nutrients that are essential for promoting a healthy pregnancy, including folate, vitamin D, and vitamin B12.

It also contains choline. According to women’s health dietitian Coral Edelson, MS, RD, this micronutrient is important for your baby’s brain development and isn’t found in all prenatal supplements.

Other minerals found in the supplement, such as magnesium and calcium, are chelated, or bound to amino acids. This can help increase absorption.

Just keep in mind that because the prenatal vitamin doesn’t include omega-3 fatty acids, you’ll want to purchase the company’s omega-3 supplement as well.

FullWell products are manufactured in a UL Solutions certified facility and batch-tested to ensure purity and potency. Plus, a certificate of analysis (COA) is available upon request.

If you’re pregnant or breastfeeding, always talk with a healthcare professional before taking any new supplements.

What our tester says

“I subscribed to the prenatal and fish oil bundle, which I’ve been taking while breastfeeding. At first I was worried about taking 8 capsules per day. However, so far, it has not caused me any discomfort.

“Also, compared to others I’ve taken, the fish oil has not left me with any ‘fishy burp’ side effects thus far.”

— Catherine Conelly, healthline editor II

Learn more about FullWell and our tester’s experience in our expert review.

“I subscribed to the prenatal and fish oil bundle, which I’ve been taking while breastfeeding. At first I was worried about taking 8 capsules per day. However, so far, it has not caused me any discomfort.

“Also, compared to others I’ve taken, the fish oil has not left me with any ‘fishy burp’ side effects thus far.”

— Catherine Conelly, healthline editor II

Learn more about FullWell and our tester’s experience in our expert review.

Pros & cons

• third-party tested for purity and potency, with a COA available for each product
• UL Solutions certified facilities
• products formulated by a registered dietitian and fertility expert

• expensive
• limited variety of supplements
• prenatal recommended dose of 8 capsules per day

• third-party tested for purity and potency, with a COA available for each product
• UL Solutions certified facilities
• products formulated by a registered dietitian and fertility expert

• expensive
• limited variety of supplements
• prenatal recommended dose of 8 capsules per day

Best personalized vitamin brand

HUM Nutrition

• Certifications:third-party tested for purity and potency, Clean Label Project certified, Non-GMO Project verified
• Products:multivitamins, minerals, herbal blends, probiotics, superfood powders, dissolvable collagen tablets, protein powder, and other specialty supplement formulations

SHOP NOW AT HUM NUTRITION

Healthline’s review

Why we chose it: HUM provides personalized recommendations for products, all of which are gluten-free, non-GMO, and tested by an independent lab. Subscriptions also include access to a registered dietitian for advice on supplements.

Company details: HUM Nutrition supplements are formulated with clinically proven nutrients and designed to address specific concerns, such as hair and skin health, mood, digestion, and immune function.

For example, the HUM Nutrition Fan Club supplement, which contains Siberian rhubarb and a mix of probiotics and other herbal ingredients, was selected as one of Healthline’s best multivitamins for menopause.

Other HUM products are also formulated to optimize bioavailability. For example, the Got Calcium supplement contains an added dose of vitamin D, which is necessary for the absorption of calcium.

Using a simple online quiz, the company provides personalized product recommendations based on your needs and offers free access to a registered dietitian for additional guidance.

Products are triple-tested for purity and verified by a third-party lab to ensure strength and potency. Plus, all supplements are non-GMO, gluten-free, and made without any artificial colors or sweeteners.

Pros & cons

• personalized product recommendations based on an online quiz
• all products are third-party tested for purity and potency
• free access to a registered dietitian
• large variety of supplements available

• some ingredients not as strongly backed by research

• personalized product recommendations based on an online quiz
• all products are third-party tested for purity and potency
• free access to a registered dietitian
• large variety of supplements available

• some ingredients not as strongly backed by research

Best brand with daily vitamin pack

Care/of

4.8(20k+) from Care/of

• Certifications:third-party tested, Certified C.L.E.A.N., Non-GMO
• Products:multivitamins, letter vitamins, minerals, herbs, probiotics, collagen powders, protein powders, electrolyte sticks, and other specialty supplement formulations

SHOP NOW AT CARE/OF

Healthline’s review

Why we chose it: Care/of provides third-party tested supplements in convenient daily packs. With personalized product recommendations, the brand also makes it easy to narrow down your selections.

Company details:Care/of is a personalized subscription-based supplement company that uses a quick online assessment to create a custom daily supplement regimen just for you.

All products are tested multiple times throughout the manufacturing process, both in-house and by third-party labs, to ensure that you’re receiving the highest quality supplements possible.

Care/of offers a wide variety of products, including multivitamins, protein powders, probiotics, and supplement blends formulated for specific health concerns, such as sleep, digestion, and stress.

Each product includes detailed information on the ingredients it contains, any potential allergens, and the research that backs its health benefits.

Plus, Care/of provides information about the specific forms of nutrients used and how they can affect absorption. For example, the brand mentions that its B-complex daily vitamin packs include methylfolate, an active form of folate that your body can absorb as effectively as or more effectively than folic acid.

What our tester says

“I tried the Care/of daily vitamin packs, protein powder, and Focus Blend tablets for 30 days.

“I found the packs were very convenient, much more so than using a pill organizer. I also enjoyed their protein powder, which contained high quality ingredients, tasted good and not artificial, and was only mildly sweet.”

— SaVanna Shoemaker, MS, RDN, LD, Healthline writer

Read our dietitian’s experience trying Care/of for 30 days.

“I tried the Care/of daily vitamin packs, protein powder, and Focus Blend tablets for 30 days.

“I found the packs were very convenient, much more so than using a pill organizer. I also enjoyed their protein powder, which contained high quality ingredients, tasted good and not artificial, and was only mildly sweet.”

— SaVanna Shoemaker, MS, RDN, LD, Healthline writer

Read our dietitian’s experience trying Care/of for 30 days.

Pros & cons

• personalized supplement regimen
• all products third-party tested for purity and potency
• convenient daily packs
• large variety of supplements available
• product pages link to relevant research to back potential health benefits

• can get expensive
• doesn’t include access to healthcare professionals
• encourages taking multiple supplements, which may not be appropriate for everyone

• personalized supplement regimen
• all products third-party tested for purity and potency
• convenient daily packs
• large variety of supplements available
• product pages link to relevant research to back potential health benefits

• can get expensive
• doesn’t include access to healthcare professionals
• encourages taking multiple supplements, which may not be appropriate for everyone

Best brand for vegan vitamins

Garden of Life

• Certifications:all products third-party tested for purity and potency, some products are Informed Choice, NSF Certified for Sport, Friend of the Sea, or Marine Stewardship Counsil certified; some products are certified organic, carbon neutral, vegan, or gluten-free
• Products:multivitamins, letter vitamins, minerals, herbs, probiotics, prenatal vitamins, fiber, omega-3s, collagen, protein powders, other specialty supplement formulations

SHOP NOW AT AMAZON

Healthline’s review

Why we chose it: Garden of Life boasts an extensive selection of certified vegan supplements, many of which are also organic, gluten-free, and formulated with whole food-based ingredients.

Company details:Garden of Life is a supplement focused on quality, transparency, and sustainability.

In fact, in addition to being certified carbon-neutral, all Garden of Life products undergo third-party testing for purity and potency and many are certified organic, vegan, gluten-free, or kosher.

Some have also been certified by NSF International or Informed Choice, organizations that test products for substances that are banned for athletes.

With a wide selection of products to choose from, Garden of Life offers more than 150 vegan supplements, including probiotics, vitamins, minerals, herbs, and plant-based protein powders.

For instance, the Garden of Life MyKind Organic Plant Collagen Builder is a vegan biotin supplement that contains a blend of other vitamins, minerals, and botanicals to support collagen synthesis.

Plus, all supplements in Garden of Life’s Vitamin Code line provide nutrients sourced from raw fruits and vegetables. These products also contain probiotics and digestive enzymes to promote digestion and absorption.

You can filter products on the brand’s website to find supplements for specific health concerns or dietary restrictions, according to your needs.

What our tester says

“My doctor found that I was deficient in vitamin B12 and recommended that I start taking vitamin B12 supplements regularly.

“I considered several options and ultimately decided on Garden of Life’s Vitamin Code B12 based on positive online reviews, price point, and convenience of ordering a subscription through Amazon. Because I’m vegetarian, I also liked that these pills are vegan-friendly.

“I’ve been taking my Garden of Life supplements for nearly 6 months. They’re not the smallest pills, but they’re not too big, either. They also provide the exact dose that my doctor recommended, which means I only have to take one pill per day, and they don’t have any flavor or aftertaste.”

— Sydney Hanan, Healthline manager

“My doctor found that I was deficient in vitamin B12 and recommended that I start taking vitamin B12 supplements regularly.

“I considered several options and ultimately decided on Garden of Life’s Vitamin Code B12 based on positive online reviews, price point, and convenience of ordering a subscription through Amazon. Because I’m vegetarian, I also liked that these pills are vegan-friendly.

“I’ve been taking my Garden of Life supplements for nearly 6 months. They’re not the smallest pills, but they’re not too big, either. They also provide the exact dose that my doctor recommended, which means I only have to take one pill per day, and they don’t have any flavor or aftertaste.”

— Sydney Hanan, Healthline manager

Pros & cons

• all products third-party tested for purity and potency
• large variety of vegan-friendly supplements
• several products certified by NSF International or Informed Choice
• many products gluten-free, kosher, certified vegan, or certified organic
• many products made from whole food ingredients

• many products contain proprietary blends, which may not be appropriate for everyone

• all products third-party tested for purity and potency
• large variety of vegan-friendly supplements
• several products certified by NSF International or Informed Choice
• many products gluten-free, kosher, certified vegan, or certified organic
• many products made from whole food ingredients

• many products contain proprietary blends, which may not be appropriate for everyone

Best collagen supplement brand

Vital Proteins

• Certifications:NSF certified facility, products third-party tested for heavy metals and microbiological components
• Products:collagen powders, gummies, capsules, drinks, and bars

SHOP NOW AT AMAZON

Healthline’s review

Why we chose it: Vital Proteins specializes in producing high quality collagen supplements, all of which are independently tested and available in a variety of forms.

Company details: Vital Proteins is a popular brand known for its collagen supplements, which are available in multiple forms and flavors, including Vanilla, Matcha, and Dark Chocolate Blackberry. It’s also one of our top collagen supplement picks for skin specifically.

As the most abundant protein in the body, collagen plays a central role in skin, bone, and joint health.

It’s particularly popular for its potential effects on signs of skin aging, with research showing that collagen supplements could help boost skin hydration and elasticity.

One of the brand’s most popular products, Vital Proteins Beauty Collagen, contains a blend of collagen, probiotics, and hyaluronic acid to promote the health of the hair, skin, and nails.

Many Vital Proteins products are certified organic and free of GMOs, fillers, binders, and artificial ingredients.

Most of the brand’s collagen supplements are also hydrolyzed, or broken down into smaller peptides, which your body can more readily absorb.

According to the brand’s website, Vital Proteins uses independent labs to test supplements for contaminants and heavy metals.

Pros & cons

• all products are third-party tested for heavy metals and contaminants
• wide variety of collagen supplements available
• some products certified organic and free of GMOs, fillers, binders, and artificial ingredients

• can be expensive
• many supplements not suitable for certain dietary restrictions, such as vegan diet
• unclear if products are third-party tested for potency

• all products are third-party tested for heavy metals and contaminants
• wide variety of collagen supplements available
• some products certified organic and free of GMOs, fillers, binders, and artificial ingredients

• can be expensive
• many supplements not suitable for certain dietary restrictions, such as vegan diet
• unclear if products are third-party tested for potency

Best omega-3 vitamins brand

Nordic Naturals

• Certifications:all products third-party tested for purity, potency, and freshness; Non-GMO Verified; some products NSF Certified for Sport
• Products:fish oil and omega-3s, probiotics, multivitamins, letter vitamins, minerals, other specialty supplement blends

SHOP NOW AT AMAZON

Healthline’s review

Why we chose it: Nordic Naturals is dedicated to quality and transparency. In addition to testing all products through an independent lab, the company provides a COA for each supplement.

Company details: Although Nordic Naturals produces a variety of vitamins and minerals, the company is perhaps best known for its high quality omega-3 supplements that are tailored to fit a range of nutritional needs.

In fact, Nordic Naturals Ultimate Omega is featured as Healthline’s best overall fish oil supplement.

Omega-3 fatty acids have been linked to a long list of benefits and can help promote healthy aging.

They may also help reduce inflammation, which can be especially beneficial for those with autoimmune disorders, such as rheumatoid arthritis.

In addition to plant-based omega-3 supplements, Nordic Naturals offers supplements specifically for athletes, children, teens, pregnant people, and even pets.

All Nordic Naturals fish oil supplements are available in triglyceride form, which your body can absorb more effectively than ethyl ester forms of fish oil.

Additionally, Nordic Naturals products are non-GMO and third-party tested for purity and potency. A COA is available for all supplements on the company’s website.

What our tester says

“I love Nordic Naturals. It’s my go-to pick for fish oil and omega complex products. I trust it more than any brand on the market to be tested for mercury and provide high quality, potent, absorbable nutrients.

“My son never has trouble taking the Children’s DHA Chewable Softgels, and when he gets bored of one flavor, we switch to another for awhile to change things up. My sister is vegan, and she uses the Algea Omega product.

“I especially like the company’s Ultimate Omega + C0Q10. Because C0Q10 can be expensive to buy as an additional supplement, I appreciate that I can easily take one pill and be done!”

— Crystal Hoshaw, Healthline senior associate editor

“I love Nordic Naturals. It’s my go-to pick for fish oil and omega complex products. I trust it more than any brand on the market to be tested for mercury and provide high quality, potent, absorbable nutrients.

“My son never has trouble taking the Children’s DHA Chewable Softgels, and when he gets bored of one flavor, we switch to another for awhile to change things up. My sister is vegan, and she uses the Algea Omega product.

“I especially like the company’s Ultimate Omega + C0Q10. Because C0Q10 can be expensive to buy as an additional supplement, I appreciate that I can easily take one pill and be done!”

— Crystal Hoshaw, Healthline senior associate editor

Pros & cons

• all supplements are third-party tested for purity and potency
• COAs easily available online
• some products NSF Certified Safe for Sport
• products for several dietary restrictions and health goals

• fewer product offerings than some other brands

• all supplements are third-party tested for purity and potency
• COAs easily available online
• some products NSF Certified Safe for Sport
• products for several dietary restrictions and health goals

• fewer product offerings than some other brands

Best hair, nails, and skin vitamins brand

OLLY

• Certifications:all products third-party tested for purity and potency, some products NSF certified
• Products:multivitamins, herbs, fiber, probiotics, other specialty supplement formulations

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Healthline’s review

Why we chose it: OLLY offers several supplements to support skin, hair, and nails, all of which are free of artificial ingredients and produced in facilities that are regularly audited by third-party agencies.

Company details: OLLY is a company committed to promoting health with high quality, flavorful supplements made without any GMOs or artificial ingredients.

The company offers many gummies and softgels formulated to promote hair, nail, and skin health. These products contain ingredients like collagen, hyaluronic acid, and biotin.

For example, OLLY Undeniable Beauty is made with vitamin C and vitamin E and is one of the top vitamins for hair, nails, and skin.

It also contains solubilized keratin, which is more easily absorbed by the body and has been shown to improve nail strength and appearance.

Other products, including multivitamins, omega-3s, probiotics, and herbal supplements, are also available.

Many OLLY supplements feature highly absorbable forms of nutrients. For instance, OLLY Ultra Strength Immunity Softgels are formulated with zinc citrate, which may be more bioavailable than some other forms of zinc, according to one 2014 study.

A COA is available for each OLLY product, and several products are certified by NSF International. Additionally, OLLY supplements are produced in facilities audited by the FDA and other third-party agencies.

Pros & cons

• COA available for each product
• some products certified by NSF International
• all supplements third-party tested for purity and potency
• gummies and softgels available
• relatively affordable and widely available online and in stores

• some products not suitable for certain dietary restrictions, including vegan diets
• some gummies high in added sugar

• COA available for each product
• some products certified by NSF International
• all supplements third-party tested for purity and potency
• gummies and softgels available
• relatively affordable and widely available online and in stores

• some products not suitable for certain dietary restrictions, including vegan diets
• some gummies high in added sugar

Best probiotic supplement brand

Culturelle

• Certifications:NSF-audited facilities
• Products:probiotics

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Healthline’s review

Why we chose it: Culturelle provides a variety of probiotic supplements designed to support gut health, many of which include probiotic strains that have been clinically tested.

Company details: As one of the leading probiotic manufacturers on the market, Culturelle is a top-notch brand trusted by consumers and healthcare professionals alike.

The brand provides probiotics specifically for children, infants, and adults, along with supplements that combine probiotics with other nutrients, such as fiber, vitamin D, and omega-3 fatty acids.

One of the brand’s bestselling supplements, Culturelle Digestive Daily Probiotic, is shelf-stable and packs 10 billion colony-forming units (CFUs) into each serving.

Probiotics are a type of bacteria found in the gut that have been linked to a long list of health benefits, including improved immune function, enhanced digestion, and lower cholesterol levels.

Culturelle products are manufactured in a facility that’s certified by NSF International, and each product lot is carefully inspected prior to packaging.

Most Culturelle supplements are also free of common allergens, such as dairy, soy, and gluten, making them great options for those with food allergies.

The company states that it uses double aluminum blister card packaging for its probiotics, which individually seals each serving to prevent moisture, air, and light from reducing the viability and effectiveness of the products.

Culturelle also notes that it uses clinically studied strains of probiotics that have been shown to withstand stomach acid to reach the intestines for maximum effectiveness.

Pros & cons

• NSF certified facility
• offers shelf-stable and allergen-free products
• features probiotics tailored to various health concerns
• products include clinically tested probiotic strains
• relatively affordable

• limited types of supplements available
• products not third-party tested for purity and potency

• NSF certified facility
• offers shelf-stable and allergen-free products
• features probiotics tailored to various health concerns
• products include clinically tested probiotic strains
• relatively affordable

• limited types of supplements available
• products not third-party tested for purity and potency

Best vitamins brand for athletes

Klean Athlete

• Certifications:NSF-certified facilities, all products NSF Certified for Sport, non-GMO
• Products:multivitamins, letter vitamins, minerals, omega-3s, collagen, protein powders, electrolyte powders, creatine, other specialty supplement formulations

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Healthline’s review

Why we chose it: All Klean Athlete products are formulated specifically for athletes and are NSF Certified Safe for Sport, ensuring that they’re free of substances banned in competitive sport.

Company details: Klean Athlete is a high quality supplement brand that was founded by athletes for athletes.

In addition to multivitamins and omega-3 fatty acids, the company also has a wide selection of supplements designed to optimize athletic performance, such as creatine, whey protein, collagen, and branched-chain amino acids.

Klean Creatine, one of the brand’s most popular products, was even featured as one of Healthline’s best creatine supplements.

This product is formulated with creatine monohydrate, the form of creatine that has been studied most extensively and is considered the best choice for supplementation.

Other supplements from Klean Athlete are also made using highly absorbable ingredients. For example, the brand’s Klean Isolate features whey protein, a type of protein powder that’s more readily absorbed than plant-based sources of protein, such as pea protein.

All products are also NSF Certified Safe for Sport, meaning that they have been tested to ensure that they’re free of substances banned for athletes.

This is especially important for competitive athletes. According to Amy Shapiro, MS, RD, CDN, hidden substances can show up on urine or blood tests and may prevent athletes from competing in their sport.

Additionally, Klean Athlete products are non-GMO and undergo testing in-house and in accredited laboratories to verify purity and potency.

Pros & cons

• all products are NSF Certified Safe for Sport
• wide range of products
• high quality and easily absorbable ingredients

• can be expensive

• all products are NSF Certified Safe for Sport
• wide range of products
• high quality and easily absorbable ingredients

• can be expensive

A comparison of the best vitamin brands

Here is a closer look at how our picks of the best vitamin brands compare:

Best forThird-party testing*Certifications**Thorneoverall vitaminsyes, some• NSF certified facility
• NSF Certified Safe for Sport
• TGA approvedPure Encapsulationsoverall vitaminsyes, allGFCO certified gluten-freeNOWoverall vitaminsyes, some• UL Solutions certified facility
• Informed Sport certifiedRitualmultivitaminsyes, allInformed Sport certifiedLlama Naturalskidsyes, allorganicFullWellprenatal vitaminsyes, allUL Solutions certified facilityHUM Nutritionpersonalized vitaminsyes, all—Care/ofdaily vitamin packsyes, all—Garden of Lifevegan vitaminsyes, all• NSF certified
• Informed Choice certified
• carbon neutral
• organic
• vegan
• gluten-freeVital Proteinscollagenyes, allorganicNordic Naturalsomega-3 vitaminsyes, all• NSF Certified Safe for Sport
• vegan
• sustainableOLLYhair, skin, and nails vitaminsyes, all• NSF
• NSF certified facilityCulturelleprobiotic supplementsnoNSF certified facilityKlean Athleteathletesyes, allNSF Certified Safe for Sport

*Third-party testing refers to whether products are tested by independent labs to ensure purity and potency.

**Note that certifications might not apply to every product.

How to choose the best vitamin brand for you

There are several factors to consider when determining which vitamin brand is right for you, including:

• Personal needs: Consider your health goals and look for a brand that offers products catered to your needs. For example, some brands provide products specifically for athletes, while others focus on meeting the needs of children, teens, or pregnant people.
• Brand reputation: Choose a product from a well established, reputable brand that’s compliant with CGMPs established by the FDA.
• Testing: Look for products that are tested to ensure purity and potency, ideally by a third-party organization.
• Ingredient label: Be sure to check the ingredient label and steer clear of supplements that contain large amounts of fillers, additives, and preservatives.
• Dietary restrictions or food allergies: Many products are certified vegan, gluten-free, or kosher, which may be a key consideration for some.
• Cost: Some brands are more expensive than others, so be sure to look for a company that offers products within your budget.

Note that certain brands provide personalized product recommendations or convenient subscriptions, which may be a good option for some people.

Third-party testing and certifications

The FDA doesn’t approve the safety or accuracy of individual supplement products.

Instead, some brands voluntarily have their products tested by a third-party organization, such as:

• NSF International
• Labdoor
• Consumer Labs
• Eurofins Scientific
• Advanced Laboratories

In addition to pursuing third-party testing, some supplement companies go a step further to become third-party certified.

Certifications, such as NSF Certified and USP Verified, indicate that the supplement company’s products and facilities have been audited and tested by the third-party organization to ensure purity, potency, and safe manufacturing processes.

Others, including NSF Certified Safe for Sport and Informed Sport, confirm that a product is free of substances banned in competitive sports.

Keep in mind that some companies have third-party certified facilities, but their products aren’t third-party tested for purity and potency.

Other products may be third-party certified to ensure that they’re appropriate for vegans or free of specific allergens or ingredients, such as gluten.

Useful supplement shopping guides

Check out these two articles to help you make supplement shopping a breeze:

• How to choose high quality vitamins and supplements
• How to read supplement labels like a pro

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Frequently asked questions about vitamins

What is the best name brand for vitamins?

Healthline’s picks for the best overall vitamin brands include Thorne, Pure Encapsulations, and NOW.

However, there are many top quality vitamin brands available, each of which differs in terms of price, the selection of products that they offer, and whether they’re tested by a third party or have any certifications.

Be sure to consider these factors to find the best brand of vitamins to fit your needs and health goals.

Who makes the highest quality multivitamin?

There are many companies that make high quality multivitamins, including several of the brands featured above, such as Ritual and Nordic Naturals.

Look for brands that offer multivitamins catered to your needs, and opt for products that use high quality ingredients and are rigorously tested, ideally by an independent lab.

How do you know if a vitamin is good quality?

To evaluate the quality of a vitamin, check the ingredients label and look for products that are free of fillers, additives, and artificial ingredients.

If possible, look for a vitamin that’s tested or certified by a third party and buy from brands that are transparent about how their products are sourced and manufactured.

It’s also a good idea to ensure a product is using the most bioavailable forms of ingredients, which are better absorbed by the body.

The bottom line

Given the myriad of vitamins and minerals on the market, it can be tricky to determine which products are worth their price tags.

Buying from reputable retailers and looking for vitamins made with high quality ingredients can help ensure that you’re getting the best supplement possible.

Checking the ingredient label and looking for products that have undergone third-party testing can also help you get the most bang for your buck.